Self-interviews using electronic questionnaires are a convenient and cost-efficient way of statistical data collection for market research or scientific surveys. The participant typically interacts with a web browser running on a PC.
At OnMobile we go a step ahead and offer the technology for delivering questionnaires to mobile devices like cell phones or PDAs, over a wireless connection. As mobile communication devices are getting omnipresent throughout all classes of society, people can participate in surveys wherever they are, e.g., while shopping or during live events. This opens up a whole universe of novel research strategies.
Our innovative technology allows data acquisition via almost any connected mobile device, e.g., cell phones, smart phones, PDAs, or BlackBerry(TM). The presentation of the questions is dynamically adjusted to the display and input capabilities of the various devices (e.g., screen sizes, available memory, stylus present, etc.). WAP, XHTML, CSS, or Java technologies are used, depending on what the particular device supports best.
Participants are invited either by an SMS message or via an invitation link in a mobile web portal.In the past, OnMobile was conducting mobile surveys for Germany-based research company Psyma Research+Consulting GmbH.
Any questions? Contact us!.